How to Sell Podbase Print-on-Demand Products on Etsy: Step-by-Step Guide 2025

If you’re looking for a way to turn your creative ideas into a thriving business, learning how to sell print on demand on Etsy is a great place to start. 

Why?

With over 9 million sellers reported in 2023 (as shown below), Etsy has become a lucrative marketplace for entrepreneurs who want to sell unique products to a global audience.

Image via Statista

However, managing production and inventory can be costly, especially if you're just starting. 

That’s where Podbase comes in. It’s a reliable, user-friendly print-on-demand (POD) service that allows you to design and sell high-quality products on Etsy without worrying about printing, stocking, or shipping.

In this step-by-step guide, we’ll walk you through everything you need to know about how to sell Podbase print-on-demand products on Etsy. 

Why Should You Sell Print-on-Demand Products on Etsy? 

Etsy isn’t just for crafts and vintage products anymore. It’s one of the best platforms for print-on-demand products because it attracts buyers who love unique, personalized, and artistic goods.

Here are a few reasons why Etsy is the perfect marketplace to set up your print-on-demand shop.

Low Startup Costs

Selling print-on-demand (POD) products on Etsy is an attractive option because it requires minimal upfront investment. You don’t need to hold physical inventory, rent storage space, or invest in large quantities of products upfront. 

Instead, Etsy print-on-demand dropshipping services like Podbase allow you to pay for production and shipping only when a customer orders a product.

Vast Audience

Etsy attracts millions of visitors searching for unique, handmade, and custom products. With about 96.48 million active shoppers in 2023, Etsy provides you access to an established customer base instead of starting from scratch.

Image via Statista

Since Etsy is a well-established ecommerce platform, shoppers are more likely to purchase from its sellers because they view the platform as reliable and trustworthy. 

Easy to Use 

Opening an Etsy shop is quick and intuitive. You can create a shop, list products, and start selling on Etsy in just a few steps without technical or coding skills. 

Etsy also integrates seamlessly with print-on-demand platforms like Podbase, making it easy to automate key processes, such as product creation, order fulfillment, and shipping.

Supports Niche Markets 

Etsy customers love products that feel personal and unique, making this platform perfect for niche-focused businesses. 

With print-on-demand, you can customize products with names, dates, quotes, or themes that appeal to specific audiences, such as pet lovers, new parents, hobbyists, or travelers. By targeting a niche market, you face less competition compared to broader, oversaturated markets.

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How to Sell Podbase Print-on-Demand Products on Etsy

Now you understand the benefits of selling print-on-demand products on Etsy, but learning how to sell print-on-demand products on Etsy is a whole different story. 

That’s why we’ve created this detailed step-by-step guide to help you seamlessly set up your store, integrate Podbase, and start selling print-on-demand products.

1. Sign Up for an Etsy Account

The first step in this guide on how to sell print-on-demand products on Etsy is creating an account if you don’t already have one. Here's how to do it:

  • Visit Etsy.com. If you’re using a mobile device, you can also download the Etsy app from your app store.
  • On the homepage, locate the “Sign In” or “Register” button, usually at the top right corner.
  • Provide your email address and enter your name. 

Image via Etsy

  • Create a secure password and confirm it. Then click on “Register” to proceed.

Once you’ve completed this step, Etsy will email you to verify your email address. Open the email and click on the verification link to activate your account. 

2. Set Up Your Etsy Shop

Setting up your Etsy shop is the next critical step in this guide on how to sell Podbase print-on-demand products on Etsy. Go to the “Sell on Etsy” section and set up your shop.

Image via Etsy

You’ll need to fill in the following details:

  • Shop Preferences: Select your shop’s language, currency, and country. These choices impact how your listings and shop appear to customers.

Image via Etsy

  • Shop Name: Pick a name that reflects your brand’s personality and niche. Check for name availability and ensure it is easy to remember and spell.

Image via Etsy

  • Payment and Billing Information: Set up payment options to receive money from sales and provide billing details for any fees Etsy charges for listings or promotions.
  • Policies and Shipping: Establish clear guidelines for shipping, returns, and refunds to set customer expectations. Being transparent builds customer trust.

Image via Etsy

3. Create a Podbase Account

Next, you’ll need to sign up for an account with Podbase. It will be your print-on-demand partner that handles the production and fulfillment of your custom-designed products. Here’s how to sign up:

  • Visit Podbase.com.
  • Click on “Sign Up” and create an account using your email address.

Image via Podbase

  • Select a unique username that aligns with your Etsy shop’s name to create a consistent brand identity.
  • Podbase will send a confirmation email to the address you provided during registration. Open the email and click on the verification link to activate your account.

Image via Gmail

  • Once your account is activated, personalize your Podbase profile with your business name, contact information, and business logo.

Now, you’re almost ready to sell print-on-demand products on Etsy.

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4. Connect Etsy to Podbase

Once your accounts are ready, connect your Etsy shop to Podbase to streamline the process of uploading products, managing orders, and tracking fulfillment. Follow these steps to connect the two platforms:

  • Visit the Podbase website and log in with the email and password you used to create your account.
  • Navigate to the “Connected Stores” section in your dashboard.
  • Select Etsy from the list of platforms and click on “Connect.”
  • Authorize the connection by granting Podbase access to your Etsy shop.
  • In the Podbase dashboard, confirm that your Etsy shop is now listed as a connected store. You may see your shop’s name and other details displayed, indicating a successful connection.

5. Select and Design POD Products 

The next step in how to sell print-on-demand products on Etsy is choosing and designing products to sell. Podbase offers numerous customizable products, including clothing, accessories, home decor, and more. 

Here’s what you need to do:

  • Browse the Catalog: Explore Podbase’s list of print-on-demand products, including T-shirts, hoodies, mugs, tote bags, water bottles, phone cases, and more.

Image via Podbase

  • Create Unique Designs: Use Podbase’s built-in design tools to upload graphics, add text, or use templates to create one-of-a-kind print-on-demand products to sell on Etsy.

Image via Podbase

  • Focus on Quality: Ensure your designs are high resolution and aligned with trends or niches. For example, personalized items like monogrammed mugs or themed T-shirts for holidays tend to perform well.
  • Test Your Designs: Order samples from Podbase to check the quality of the product and printing before listing them on Etsy.

6. List Products on Your Etsy Store 

Once satisfied with your designs and print-on-demand products, list them on your Etsy shop through Podbase. Here’s how:

  • Preview the product details, including mockup images, pricing, and descriptions.

Image via Podbase

  • Click on “Publish” on Podbase, and the products will sync to your Etsy shop.

Podbase’s integration will transfer the following details to your Etsy listings:

  • Product titles
  • Descriptions
  • Images
  • Pricing

Double-check the imported information for accuracy. Ensure the product images are of high quality and showcase your designs clearly.

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7. Edit the Product Details on Etsy  

Even after publishing, it’s essential to fine-tune your listings to optimize them for Etsy’s search engine and attract more buyers. So, the next step in this guide on how to sell print-on-demand products on Etsy is editing your product details.

Here’s how to go about it:

  • Optimize Product Titles: Use relevant keywords that customers search for, such as “Custom T-Shirts for Birthdays” or “Personalized Coffee Mugs.” 

Image via Etsy

  • Refine Product Descriptions: Write detailed and engaging descriptions. Highlight key features, such as material, size, and customization options. 
  • Set Competitive Prices: Research similar listings on Etsy to price your print-on-demand products competitively.
  • Add Tags: Use relevant tags to help customers find your products. Tags should reflect themes, occasions, and buyer intent. For instance, “gift for him” or “eco-friendly tote bag” are some tag examples you can incorporate. 

Image via Etsy

8. Customize your Etsy Storefront

Our guide on how to sell print-on-demand products on Etsy wouldn’t be complete without this crucial step. Your Etsy storefront is the face of your brand, so it has to be visually appealing and professional to encourage shoppers to explore your products.

Here’s how to create a standout shop:

  • Add a Unique Banner and Logo: Use free tools like Canva to design an eye-catching logo and banner that reflect your brand’s identity. Use colors and fonts that align with your products.
  • Write an Engaging Shop Bio: Share your brand’s story, mission, and unique selling points. Keep it concise, compelling, and relatable to connect with potential buyers.
  • Organize Listings into Categories: Make it easy for customers to browse by grouping products into sections like “Custom Mugs,” “Holiday Gifts,” or “Funny T-Shirts.”

9. Market Your Products

Marketing is key to driving traffic to your Etsy shop and increasing sales. Here are some strategies to promote your print-on-demand products:

  • Leverage Social Media: Share your products on Instagram, Pinterest, Facebook, and TikTok. Use engaging content like behind-the-scenes videos, customer testimonials, and seasonal promotions to attract buyers.
  • Run Etsy Ads: Boost the visibility of your listings by running paid ads within Etsy’s platform. You can start small, monitor performance, and refine your strategy in the long run.
  • Offer Promotions: Use Etsy’s built-in tools to create discounts, offer free shipping, or run seasonal sales to attract new customers.
  • Build an Email List: Encourage customers to join your email list and send exclusive offers and updates about new products, promotions, or discounts.

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Tips on How to Sell Print-on-Demand Products on Etsy Successfully

Learning how to sell print-on-demand products on Etsy and setting up your shop is just the beginning. You’ll need strategic planning, creative branding, and consistent effort to attract customers and generate sales in the long term.

Here are some key strategies for building a profitable Etsy POD business.

Focus on Niche Products

Etsy buyers often search for unique, specific products. So, Instead of offering generic products, focus on specific print-on-demand niches to stand out in the crowded marketplace.

Examples include:

  • Holiday-Specific Items: Christmas ornaments, Valentine’s Day gifts, or Halloween T-shirts.
  • Lifestyle-Oriented Products: Eco-friendly tote bags, fitness-themed apparel, or coffee-lover mugs.
  • Personalized Items: Custom name mugs, pet portrait prints, or monogrammed accessories.

Create High-Quality and Eye-Catching Designs

Since your designs are the core of your POD dropshipping business, they must stand out from countless others to attract customers. To achieve this:

  • Invest in Design Tools: Use tools like Canva, Adobe Illustrator, or Procreate to refine your creations.
  • Follow Trends: Research trending styles and themes on Etsy or social media to align your products with what buyers are seeking.
  • Test Multiple Designs: Experiment with different styles and monitor which ones resonate most with your audience.

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Provide Exceptional Customer Service

Positive customer experiences lead to good reviews and repeat purchases. So, respond promptly to customer inquiries, resolve issues professionally, and consistently exceed client expectations. 

Additionally, be transparent about shipping times, product details, and store policies to build trust. Don’t forget to encourage satisfied customers to leave reviews, as high ratings and testimonials can improve your shop’s credibility and visibility.

Run Promotions and Discounts

Etsy shoppers are often drawn to deals. Use the following strategies to attract more customers and boost sales and revenue:

  • Seasonal Sales: Offer discounts during holidays or peak shopping seasons.
  • Free Shipping: Consider including shipping costs in your pricing to offer “free” shipping.
  • Bundling Offers: Encourage larger purchases by offering discounts on bundles, such as “Buy 2 mugs, get 10% off.”

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Best Podbase Print-on-Demand Products to Sell on Etsy

Once you know how to start selling on Etsy, it’s time to decide what to sell. Below are some of the best Podbase products you can sell on Etsy.

Custom T-Shirts

These remain a timeless classic in the POD industry due to their versatility and universal appeal. People love wearing t-shirts that reflect their personality, interests, or sense of humor. 

To make your print-on-demand products stand out, offer size and color options, use high-quality cotton blends, and ensure the designs are trendy, eye-catching, and niche-specific.

Coffee Mugs

Custom mugs are a bestseller on Etsy since they’re affordable, practical, and highly customizable with funny quotes, heartfelt messages, or artistic designs. 

Consider creating mug designs for specific occasions like birthdays, weddings, or holidays and offer personalization options, such as adding names or initials.

Tote Bags

Reusable tote bags appeal to eco-conscious consumers and are popular for their practicality and style. Consider creating designs that feature nature-inspired prints, motivational phrases, or artistic illustrations. Personalization options like monograms can further increase their appeal.

Hoodies and Sweatshirts

Comfortable and stylish, hoodies and sweatshirts are highly desirable items, especially during colder months. They’re wardrobe staples that cater to customers seeking warmth and style. You can create cozy designs featuring inspirational quotes, minimalist art, or seasonal themes like Christmas or Halloween.

Phone Cases

Stylish and protective, custom phone cases are a hit, with Etsy shoppers looking for unique ways to personalize their devices. Focus on trendy patterns, inspirational quotes, or themed designs like floral or animal prints.

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Conclusion

There you have it: a complete guide on how to sell print-on-demand products on Etsy with Podbase as your POD partner.

Selling Podbase print-on-demand products on Etsy is an excellent way to monetize your creativity. By following the steps and implementing the strategies in this guide, you can set up a professional Etsy store, create compelling designs, and market your products effectively.

While success takes time and effort, with consistency and a focus on quality, you can build a thriving POD business.

Ready to get started? Sign up for Podbase today and launch your Etsy POD store in no time!

FAQs 

1. Can I use Podbase for Etsy dropshipping?

Yes, Podbase is compatible with Etsy dropshipping. It integrates seamlessly with Etsy to help you design and sell custom products. You create designs, and Podbase handles production and ships products directly to your customers. 

Ensure your listings comply with Etsy’s guidelines to maintain your store's credibility and avoid hitches.

2. What are the costs of starting a POD business on Etsy?

Starting a POD business on Etsy involves costs like listing fees ($0.20 per item), transaction fees (6.5%), and production costs charged by your print-on-demand supplier. Optional expenses include marketing, design tools, and Etsy Ads. 

3. How do I optimize my Etsy store for better visibility?

Optimize your Etsy store by using relevant keywords in titles, tags, and descriptions. Upload high-quality product images, maintain competitive pricing, and provide excellent customer service to boost reviews. Regularly update listings, run promotions, and use Etsy Ads to increase traffic and visibility.

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